After months of building, testing, and refining, we’re excited to officially launch the remastered Product Tracker in SEO Tools, designed to give you a clearer picture of how your products are performing in search and where to focus next.

Start Here: Watch the Dashboard Tour

This short walkthrough shows how to navigate the new Product Tracker dashboard and use filters and sorting to quickly understand what’s ranking, what’s changed, and where to focus first.

 ▶️ Watch the Product Tracker dashboard walkthrough

Here's What’s new

• See where every product stands with automatic ranking coverage across thousands of keywords
• Know what to prioritize using product segments like Leaders, Prospects, and Underperformers
• Cut through the noise with filters for 80/20 products, new listings, and recent updates
• Spot keyword movement faster with visibility into keywords that are up, down, new, or lost
• Connect rankings to demand with new metrics like Title Score as well as tighter integration w
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✨ This is a quick guide to help you understand where the information in your Store Audit comes from. Because yes, we know trusting the data is key when it comes to your business.

🔍 How do we generate these opportunities?

Your Store Audit is built using real data from your own TpT store — titles, prices, previews, sales, pageviews, and more. We analyze this alongside hundreds of similar sellers on the marketplace, using advanced models to show what’s working, what’s not, and where you have the biggest room to grow. No guesswork — just clear, data-backed insights.

 🧠 What does each recommendation mean?

📉 Products underperforming in conversion rate
We compare performance across thousands of products by price point. If other products at the same price point convert well and yours don’t, we flag it as an opportunity.

🔍 Products missing a preview
When buyers can’t see what they’re getting, they’re less likely to buy. We identify which of your listings don’t have a preview so you can fix ...

Why We Ask for Your TPT Credentials

And why this step could be the turning point for your store growth.

We know providing your store credentials is a big ask—and it's one we don’t take lightly.

That’s why we want to be completely transparent about why we request them, how your information is protected, and why this first step is essential in unlocking personalized, actionable insights for your store.

Smarter Decisions Start with Smarter Data Access

At Your Data Playbook, our mission is to help you turn your data into real results—without adding more to your plate. 

We’ve automated the process of pulling your store’s performance data, so you don’t have to manually upload files or sift through reports. It’s all done for you—seamlessly and securely—so you can stay focused on what you do best: creating great resources.

To make this possible, we need to securely connect to your TPT store. 

How We Keep Your Store Connection Safe

We built our Credentials Encryption Platform (CEP)...